About Our Approach
Escalation Point was founded by three individuals–each with a unique area of expertise: one in engineering, one in user experience and product design, and one in business strategy. It is from the intersection of these three areas that our best products come to life.
Our experience and backgrounds make us:
- Passionate about technology
- Dedicated to marrying technology with cutting edge, user friendly design
- Committed to taking a strategic perspective on all the work that we do
We also bring experience from outside of healthcare – including financial services, social media, SaaS business models, and enterprise software. This viewpoint provides us with a unique lens through which to view the healthcare space. Our confidence and perspectives from learned experiences are tremendous assets to our customers. Instead of problems, we see innovative healthcare marketplace opportunities—to enhance patient-doctor communications, leverage mobile and tablet form factors, and think beyond apps or products to multi-model business solutions.
Finally, Escalation Point was founded by three local entrepreneurs committed to staying that way because:
- While we have global experience, we believe that working with local teams saves time and money. Having a senior, local team that integrates design and development in the same location:
- Reduces rework: We do more than just take your order. We work with you to make sure you are building the right product for your business the first time.
- Increases responsiveness: Working the same hours and communicating in the same language enables us to get you what you need when you need it most. Our local teams are ready to work directly with you to make your project a success.
- Improves the likelihood of meeting market objectives: Escalation Point’s goal is to address not just the technology, but everything else that will ensure that you meet your objectives.
- Lessens the cost of the project: When you consider the financial costs associated with rework, longer turn around times, miscommunications, and projects built without business context, the initial savings associated with offshore work do not always add up.
- Being U.S. based enables us to think strategically because we understand the healthcare market here. We know it’s not only about building great products; it’s about getting people to use them. We build our products with a go-to-market strategy in mind.